Marketing Unfiltered Sponsorship
The weekly briefing CMOs actually read, remember, and act on.
Marketing Unfiltered is a free weekly newsletter read by CMOs, VPs and senior marketing leaders who want signal, not noise. It is written and run by two senior operators with 55+ years’ combined experience in marketing, growth and C‑suite leadership.
Every Friday we break down the real forces shaping modern marketing: shifting buyer behaviour, AI’s impact on discovery and search, what actually moves brand, and how the best teams win inside complex organisations.
Who You Reach
2,500+ subscribed marketing leaders, CMOs, VPs, Heads of Growth and ambitious senior marketers
1,000+ reads per edition across Substack, LinkedIn and syndication
Readers who spend 10+ minutes per issue and regularly forward to their teams and peers
An intentionally narrow, high‑value audience: decision makers, not “marketing‑interested” generalists
What Makes Marketing Unfiltered Different
Operator‑written, not content‑farm: We’ve held C‑suite titles and sat on leadership teams. We write from the front line, not from theory.
Unfiltered editorial voice: Candid, strategic, practitioner‑led. No advertorials, no “10 growth hacks,” no AI fluff.
Context over clicks: We connect PR, brand, product, performance and growth into one picture, so sponsors appear inside real strategic thinking.
Multi‑surface distribution: Sent via Substack and LinkedIn, with expansion into RSS, WhatsApp and other places CMOs actually consume information.
Evergreen back catalogue: ~80% of content is evergreen, so archives continue to attract new and returning readers over time.
Why Sponsors Partner With Us
You’re not buying impressions. You’re buying proximity and preference with hard‑to‑reach CMOs over months.
Repeated, trusted exposure in a channel readers choose to spend time with
Association with a respected, expert voice in modern marketing and AI‑driven change
A single, clear, smart CTA, not a cluttered banner dumb
Sponsor integration that reads like part of the story, not a bolted‑on ad unit
We do not promise vanity metrics or guaranteed leads. We offer a premium, editorial‑first environment that keeps your brand front‑of‑mind when budgets, tools and partners are being reviewed.
Sponsorship Formats
1. Presenting Sponsor (Seasonal)
Best for brands that want to be front‑and‑centre with CMOs every week.
“Presented by [Your Brand]” masthead across all newsletters in the season
Logo in header image, top‑of‑newsletter placement, show art and website
Narrative explainer of who you are and the value you offer CMOs, written in our voice
Messaging refreshed in‑season to align with your launches, product updates and key pushes
Available in seasonal blocks (e.g. Q4 2026, Q1 2027)
2. Sponsored Series
Best for brands building ongoing influence and education with senior marketing buyers.
Featured mid‑newsletter in every issue in the season (Substack + LinkedIn)
Brand mention, logo and a single focused CTA (website, landing page, demo, YouTube hub, etc.)
Integrated into relevant editorial themes so you ride along with the ideas CMOs are discussing
3. Back Catalogue Sponsorship (Archive)
Best for brands that understand the compounding power of evergreen content.
Sponsor slot inserted at the top of all eligible back‑catalogue newsletters (50+ issues)
Ongoing exposure as new readers discover and work through the archive
Association with core themes: AI strategy, search & discovery, C‑suite dynamics, brand, growth, leadership
Recommended Commitment
We optimise for long‑term partnership, not performance media.
Limited sponsor slots per quarter to avoid fatigue and protect attention
Recommended minimum: 3‑month sponsorship to build familiarity, trust and preference
Direct collaboration with us (no ad networks) on narrative, timing and positioning
Core Themes You’ll Be Associated With
AI strategy and integration for marketing leaders
The AI optimisation journey and the evolving role of SEO/discovery
C‑suite power, the changing CMO role and leadership dynamics
Modern brand building, narrative and storytelling
Growth, performance and the full‑stack marketing engine
If you want your brand in the room when CMOs decide what to stop, protect and fund next, Marketing Unfiltered is where you show up.
To discuss Q4 2026 onwards sponsorship inventory, email: mu@dannydenhard.com.